CREATIVITY +
GumGum partnered with MAGNA Media Trials to put its creative to the test! The study measured the impact of GumGum’s contextual video ad units and proved that GumGum’s high-impact ads drove more user attention because they were highly creative, increasing brand recall and driving results!
Understand Context +
MINDSET MATRIX™ OVERVIEW +
GumGum, with partners IRIS.TV, Frameplay and Playground XYZ, will be at Cannes to spearhead the conversation on creativity. Undoubtedly, creativity converts - in fact, high-impact creative drives 50% of a campaign’s success. But, what makes effective creative? And how can we use it in emerging digital environments such as CTV, In-Game and more?
Join GumGum at Cannes Lions 2022, both on and off your screen, to explore the impact of creativity on the future of digital advertising.
GumGum, with partners IRIS.TV, Frameplay and Playground xyz, will be at Cannes to spearhead the conversation on creativity. Undoubtedly, high-impact creative drives 50% of a campaign's success. But, what makes effective creative? And how can we use it in emerging digital environments such as CTV,
In-Game and more?
GumGum's Majestic Units can
Shape-Shift to Meet Your Needs
CREATIVITY, CONTEXT & CONNECTIONS
QUESTIONS? CONNECT WITH US. +
EXPLORE NOW
Please join us to explore our unique ad creative, learn more about our contextual tech and find out what’s upcoming from GumGum. It’s time to celebrate — on and off our screens!
QUESTIONS? CONNECT WITH US. +
OUR SPONSORED PARTNERS
Learn more +
Please join us to explore our unique ad creative, learn more about our contextual tech and find out what’s upcoming from GumGum. It’s time to celebrate — on and off our screens!
In-GAME
CTV STUDY
CREATIVE GALLERY
VERITY™
MINDSET MATTERS STUDY
IRIS. TV x GUMGUM
THe MINDSET MATRIX™ OVERVIEW
Dynamic ad creative (images, video, animations, etc,.) that captures people's attention and amplifies ad messaging when it's placed within the right context on the page.
We Can Navigate the Contextual
Waters to Bring You Success
With GumGum’s contextual intelligence platform, Verity™, we give people the ability to tell us what they are interested in at that very moment. Delivering attention-grabbing ads that align with what they truly care about without the use of personal data.
Thank you for connecting with us!
Kick back and enjoy this summer playlist under the Cannes sun.
